> ## Documentation Index
> Fetch the complete documentation index at: https://ordinal.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# Campaigns

> Group related posts into a campaign for product launches, events, content series, or seasonal promotions.

Campaigns group related posts around a theme, launch, event, or marketing initiative. They provide a unified view of all content in an initiative, help teams stay aligned, and let you track performance across posts.

![Campaigns Calendar](https://mintcdn.com/ordinal/9SNngH9d5toHVBfb/images/campaigns-calendar.jpg?fit=max\&auto=format\&n=9SNngH9d5toHVBfb\&q=85\&s=aec1d61ad2b62e8fbdea75449a1870ae)

## What campaigns are for

* **Product launches** - Coordinate announcements across all platforms with unified timing
* **Events** - Build momentum before, during, and after conferences, webinars, or launches
* **Content series** - Organize multi-part educational or storytelling content
* **Seasonal promotions** - Plan holiday and seasonal marketing pushes

Campaigns add structure without constraining how you work. A post can exist without a campaign, and campaigns can have any number of posts.

## Creating a campaign

You can create campaigns in multiple ways:

* **Keyboard Shortcut**  -  Enter the keyboard shortcut `C` from the Calendar view.
* **Calendar**  -  Click the **+** button in the top-righthand corner and select "Create Campaign"

Enter a name and date range, then click Create. You can add posts immediately or build out your campaign brief first.

## The campaign page

Open a campaign to see its dedicated workspace:

> [tab] Overview
>
> The main view for planning and organizing:
>
> * **Campaign brief**  -  A text editor for overview, key messaging, goals/KPIs, target audience, and notes.
> * **Attachments**  -  Upload assets, brand guidelines, or reference materials directly to the campaign.
> * **Post list**  -  All posts and ideas in the campaign with status indicators.

> [tab] Calendar
>
> A focused calendar view showing only this campaign's posts. Useful for visualizing timing and spotting gaps in your schedule.

> [tab] Sidebar
>
> Quick access to campaign settings:
>
> * **Dates**  -  Adjust start and end dates
> * **Labels**  -  Categorize by product, team, or goal
> * **Approvals**  -  Request sign-off from stakeholders

## Adding posts

Select a campaign from the **Campaign** dropdown in any post's sidebar - works for new posts, existing posts, and even ideas. To remove a post from a campaign, just clear the selection. The post remains in your workspace, just unlinked.

## Collaboration

### Approvals

Request approval on an entire campaign before executing. Approvers can review the brief, attached assets, and planned posts before signing off.

### Comments & Activity

Every campaign has a threaded comment section and activity feed at the bottom of the page. Use comments to discuss strategy, leave feedback, or tag teammates with @mentions. The activity feed tracks all changes - posts added, dates changed, approvals granted.

## Sharing externally

Share a campaign with clients or stakeholders who don't have Ordinal accounts:

1. Click the **Share** icon on the campaign page
2. Toggle **Share public access** on
3. Copy the link

External viewers can see the campaign brief and optionally the posts within it (toggle **Share posts** separately). They cannot edit anything.

> [!NOTE]
>
> Anyone with the link can view. Disable sharing when no longer needed.

## Analytics

Campaigns don't have a separate analytics page. Instead, filter by campaign in the main **Analytics** section to see aggregate performance across all posts in the campaign.

> [card] [Analytics](https://ordinal.mintlify.site/analytics/overview.md)
>
> Track performance and filter by campaign.

## Deleting campaigns

Delete a campaign from the campaign header menu. You'll choose what happens to the posts:

* **Keep posts**  -  Posts remain in your workspace, just unlinked from the campaign
* **Delete posts**  -  Posts are permanently removed along with the campaign

> [!WARNING]
>
> Deleting is permanent. Consider keeping posts if they contain valuable published content.

## Learn more

> [card] [Calendar](https://ordinal.mintlify.site/calendar/overview.md)
>
> Visualize campaign timing on your schedule.

> [card] [Labels](https://ordinal.mintlify.site/posts/labels.md)
>
> Organize campaigns and posts by category.


This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.